Men are getting swept up in the skin care craze. And who can blame them? Who doesn’t want clear, healthy skin?
But as the beauty industry is adjusting to more of a male consumer presence, a lot of men are left wondering where to start.
What skin type do you have? How many products do you need? How long do you have to wait to see if a product works?
According to men’s grooming expert and Just Ask David favorite Barret Wertz, all you need to do is look inside your girlfriend or bestie’s beauty cabinet. “There are a lot of these products that sort of cross into categories if you can look past the marketing of them all,” he says.
Wait, Men and Women Can SHARE Beauty Products?
When it comes down to it, most skin care products can work just fine for both men and women. “Most of the skin care products… that women are going to use are going to be sort of more fluffed-up versions of the stripped-down versions available for men,” Barret explains.
The only difference is, some products are geared toward women to meet female consumers’ demands. But male consumer demands can change, too.
For example, Barret points out that many women’s moisturizers include some type of SPF. This is from decades of women knowing that sunscreen is great for anti-aging, heavily influencing expectations for moisturizers.
What does that mean for men? Just that using women’s moisturizer will probably protect your skin from the sun’s harmful rays better than a men’s moisturizer.
“It’s definitely going to be something that will likely work for you,” Barret says. “These products are going to be made and intended to be very transparent and very sheer and lightweight. So it wouldn’t be something that would bother a lot of mens’ skin.”
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Can’t get enough of Barret’s grooming tips? Visit his website The Grooming Editor and don’t forget to follow him on Instagram and Twitter @BarretWertz!